Disruption no stranger to UAE’s FMCG business

Think of FMCG and it is made up of relatively low value and high volume food, beverages, toiletries, over-the-counter drugs and other consumables. Within that, the beverage sector does have a big part, particularly in the hot and sultry months of summer in the UAE. This category constitutes a mix of carbonated and non-carbonated ready-to-drink […]